Learning
oIt is
the process by which skills, knowledge, attitudes & behaviour are
formed &developed as a result of education, training, socialisation
& experience.
Definition
oStephen.P.Robbins:
“Learning is any relatively permanent
change in behaviour that
occurs as a result o experience”.
oSteers
& Porter:
“ Learning can be defined as relatively permanent change in behaviour
potentiality that results from reinforced practice or experience”.
Theories
oClassical
conditioning
oOperant
Learning
oCognitive
Theory
oSocial
Learning Theory
Behaviour
Modification
oLuthans
& Kreitner
(1985), “ the systematic reinforcement or strengthening of desirable behaviour of
employees , & the non-reinforcement or punishment of unwanted behaviour
exhibited by organisational
members”.
OB
Mod steps
oThe
identification of the critical behaviour patterns of employees that lead to good
job performance.
oThe
recording of the baseline frequency of those particular behaviour
patterns that are currently exhibited.
oA
functional analysis of the desired behaviour is then made. ie, the antecedents &
consequences of the behaviour are analysed.
oAn
intervention strategy is then developed to increase the frequency of occurrence
of the desired behaviour
& decrease that of the undesired ones.
oEvidence
of results of the reinforcement strategies is examined to see if the strategy
worked, & if some further fine tuning is needed.